World Parkinson’s Day 2023

For World Parkinson's Day 2023, I worked alongside the creative lead to develop the creative direction of the OOH adverts and led the execution of all materials in our annual integrated campaign. I produced short, text-based animations, as well as static imagery of poems written by the Parkinson's community. The animations and static imagery appeared on over 100 high-profile billboards across all four nations of the UK.